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Senior Digital Marketing Strategist.

Own how founders find Helm: the strategy and the hands-on execution across SEO, content, LinkedIn, email, webinars, and video.

Marketing · strategy Remote friendly Part-time contract SEO · content · campaigns

About Helm

Helm CFO is a founding team, and we move like one. We believe founders make some of the most important decisions in their company with incomplete financial visibility, and we're building the AI CFO that gives them the clarity and confidence to move faster.

Speed and agency are how we operate. We internalize a goal, form a point of view, and ship, and we expect the same from everyone who joins. Our highest priority, on any given day, is whatever gets a founder to open Helm, understand their business faster, and come back tomorrow.

About the role

We are looking for a Senior Digital Marketing Strategist with 5+ years of experience developing and executing digital marketing strategies.

This role is ideal for a strategic, hands-on marketer who can develop marketing plans, provide recommendations, execute campaigns, and analyse results across SEO, content, LinkedIn outreach, email marketing, webinars, and video content.

What you'll do

  • Develop and execute digital marketing strategies aligned with business goals and target audiences.
  • Identify opportunities to increase online visibility, audience engagement, and lead generation.
  • Develop and implement SEO strategies to improve organic search visibility.
  • Create and manage content strategies, calendars, and marketing campaigns.
  • Own the bi-weekly newsletter, including developing copy or enhancing existing drafts.
  • Develop and execute LinkedIn outreach strategies and messaging.
  • Plan, organise, and execute webinars and online events, including promotion and follow-up.
  • Develop concepts and create or coordinate video and multimedia content.
  • Provide strategic guidance on messaging, content, campaigns, and digital marketing initiatives.
  • Monitor marketing performance, analyse data, and continuously optimise campaigns and strategies.
  • Stay updated on digital marketing trends, tools, and emerging opportunities, including AI-powered marketing solutions.

Qualifications

  • Minimum 5 years of experience in digital marketing, marketing strategy, or a related role.
  • Strong experience in both marketing strategy and hands-on execution.
  • Demonstrated experience in several of the following: SEO and organic search, content strategy and creation, LinkedIn outreach, email and newsletter marketing, webinars and online events, video content creation, and digital campaigns.
  • Strong copywriting and communication skills.
  • Strategic thinker with the ability to turn recommendations into actionable campaigns.
  • Strong analytical and problem-solving skills.
  • Ability to work independently, manage multiple initiatives, and take ownership of projects.
  • Experience with tools such as Adobe Suite, GA4, Google Search Console, SEMrush/Ahrefs, LinkedIn, Canva, CapCut, email marketing platforms, CRM systems, and AI marketing tools is an advantage.

Life at Helm

  • Strategy you own. You'll work directly with the founding team and set the direction for how Helm reaches founders.
  • Room to grow. As Helm scales, so will your role, responsibilities, and compensation.
  • Flexibility that works. Remote friendly, part-time, and long-term.

How to apply

Send us your resume and a short note on a digital marketing strategy you built and ran yourself, with the results it produced. Tell us why marketing an AI CFO to founders interests you.